As of March, 2009, our sales levels are close to previous years' sales. Judging by what customers are telliing us, we're benefitting from the fact that most people have become more careful with their money. This re-orientation has two aspects: (1) financial considerations - - people realize that typical sofas and chairs in stores these days (unlike ours) will usually last only a few years - - and many people are no longer willing to waste their money that way; and (2) environmental considerations: people want to avoid repeatedly buying bulky stuff whose manufacture and shipping will consume energy and other non-renewable resources and emit greenhouse gases, and then all too soon will add to the overflowing landfills. We hope this is the beginning of the end for the throw-away society, a trend from which a company with products like ours can only benefit.

Our price premium over disposable furniture has widened somewhat, however, since we've done almost no price cutting, in contrast with most of the competition. La-Z-Boy, for instance, reports a net loss of $53.7 million in its last quarter alone (Modern Woodworking , December, 2008, p. 16). If we seem expensive compared with companies that are losing millions, please bear in mind that a well-made sofa or chair, one that can be economically renewed with replacement covers or cushions after decades, will usually save you money in the long run, compared with the the alternatives. Not to mention the greatly reduced costs to our planet when people buy furniture that's extremely durable, as opposed to the usual disposable furniture.

As people are realizing that many traditional investment products are extremely risky, they are coming to appreciate the benefits of purchasing real, useful things that will endure, such as investment-quality furniture. Since this furniture will save you major expenditures on repeated replacements over several decades, the return on your investment can be substantial, and the gains are non-taxable at that. In addition to the financial rewards, this furniture provides beauty to your home and comfort to you every day. If you haven't yet read our collection of letters and e-mails from customers who speak from experience about the long-term value of our furniture, we invite you to do so by clicking here

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To go (or return) to the Comfy 1 home page and much more information on our various heirloom-quality designs, quality features, sofas, sectional sofas, and prices (on individual product pages), click here.